Music, A&R, Digital Market.
Ms.Yu Wang has been working in the pop music industry since 2005. She is mainly focusing on the area of A&R, artist and repertoire, which aims to discover talented artists and produce the creative content of the industry.
Her working experiences which are including seven years in EMI and four years in Taihe music group (the biggest Chinese pop music label). Currently, She is acting as A&R Director of Warner Music China.
The initial aim for Yu to join MA ACE is to identify some new possibilities for the music industry to survive from the crisis and take it as a turning point in the context of digitalization. This journey allows her to explore the digital music market and innovate the business model of customised music service in China.